Privacy Policy

1. Who we are

Keyhold Tribe is a travel brand focused on curated small-group experiences for people joining trips independently.

In this Privacy Policy, “Keyhold Tribe”, “we”, “us” and “our” refer to Keyhold Tribe.

If you have questions about this policy or how we use your personal information, you can contact us at info@keyholdtribe.com.

2. What this policy covers

This Privacy Policy explains how we collect, use and protect your personal information when you:

• visit our website;
• join our waitlist;
• contact us through our website or by email;
• sign up to receive updates from us; or
• otherwise interact with Keyhold Tribe.

3. Information we may collect

Depending on how you interact with us, we may collect:

• your name;
• your email address;
• your city, region or country, where you choose to provide it;
• destinations or travel preferences you choose to share;
• information contained in enquiries or messages you send us;
• basic technical information about your device, browser and use of our website, where applicable.

4. How we collect your information

We may collect information when:

• you complete our waitlist form;
• you complete our contact form;
• you subscribe to receive emails from us;
• you contact us directly;
• you use our website; or
• you otherwise choose to give us information.

5. How we use your information

We may use your information to:

• operate and manage our waitlist;
• send launch updates, destination announcements and related marketing communications where you have agreed to receive them;
• respond to enquiries;
• understand interest in Keyhold Tribe and potential destinations;
• improve our website, communications and future services;
• protect our website and systems; and
• maintain appropriate business records.

6. Our lawful bases for using your information

Depending on the circumstances, we may rely on:

Consent

For example, where you choose to receive marketing emails from Keyhold Tribe.

Legitimate interests

Where reasonably necessary to operate, improve or protect our website and business, provided those interests do not override your rights.

We may also process information where required by law.

7. Marketing emails

If you choose to receive Keyhold Tribe updates, we may send you emails about:

• destination announcements;
• upcoming trips;
• launch information;
• waitlist updates; and
• other relevant Keyhold Tribe news.

You can unsubscribe at any time using the unsubscribe link included in our marketing emails.

You can also contact us at info@keyholdtribe.com.

8. How we share information

We do not sell your personal information.

We may share information with trusted suppliers who help us operate our website and communications, including:

• website and hosting providers;
• email marketing platforms;
• analytics providers;
• form and communication services;
• cloud technology providers; and
• professional advisers where necessary.

We only share information where reasonably necessary and in accordance with applicable data protection requirements.

9. Third-party services

When you join our waitlist, your name and email are stored and managed through Brevo, our email platform, based in the EU. You can read their privacy practices at brevo.com/legal/privacypolicy.

10. International transfers

Some technology providers we use may process or store information outside the UK.

Where this happens, we take appropriate steps to ensure that relevant protections are in place in accordance with applicable data protection law.

11. How long we keep information

We keep personal information only for as long as reasonably necessary.

For waitlist and marketing information, this may be until:

• you unsubscribe;
• you ask us to delete your information;
• the waitlist or relevant service ends; or
• we no longer have a legitimate reason to keep it.

We may retain limited records for longer where required for legal, regulatory, security or record-keeping purposes.

12. Your rights

Depending on the circumstances, you may have rights including the right to:

• ask for access to your personal information;
• ask us to correct inaccurate information;
• ask us to delete information;
• ask us to restrict certain uses of information;
• object to certain processing;
• withdraw consent where we rely on consent; and
• raise concerns about how your information is handled.

You can contact us at info@keyholdtribe.com to exercise your rights.

13. Cookies and analytics

Our website may use cookies or similar technologies.

Where required, we will provide appropriate information and choices about non-essential cookies before they are used.

If we introduce analytics, advertising pixels or similar technologies, this policy and our cookie information may be updated accordingly.

14. Security

We take reasonable technical and organisational steps to protect personal information against unauthorised access, misuse, loss, alteration or disclosure.

No online service can guarantee absolute security.

15. Third-party websites

Our website may contain links to websites or services operated by other organisations.

We do not control their privacy practices and encourage you to review their privacy information separately.

16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time.

The latest version will be published on this page together with the date it was last updated.

17. Contact

For questions about this Privacy Policy or how Keyhold Tribe uses personal information, contact:

info@keyholdtribe.com

If you are unhappy with how your personal information has been handled, you may also have the right to raise a complaint with the UK Information Commissioner’s Office.